Located in the heart of Silicon Valley, What Next is a premiere lifestyle and fashion trend forecasting agency. We track and translate cultural trends, technological innovation, new social mediums, and advancements in art and design. Our fashion trend forecasting services are designed to educate buyers, designers, merchandisers and planners. We siphon the best colors, patterns, graphics and silhouettes, and help translate how upcoming trends will affect your brand and target consumer. If you’re looking for fresh insight, require detailed market research or inspiration for your next collection, we deliver on-trend analysis every step of the way.